
IPTV blog provides information about systems and services that provide television and video services through IP communication networks. We regularly interview companies and their leaders to identify new challenges and ways to solve them and new opportunities and ways to take advantage of them. IPTV Blog is part of IPTV Magazine http://www.IPTVMagaizne.com.
Sunday, October 10, 2010
Industry Standards for TV Widgets
TV applications (TV Widgets) can only provide high value for viewers, broadcasters, and companies if they can work on your device. Pal Unanue-Zahl from Opera described to me at the IBC trade show that TV Widgets may work on many types of devices such as STBs, connected TVs, blue ray players, and gaming consoles. Examples of TV Widgets include on demand players (such as NetFlix, Vudu), social media applications (such as Facebook and Myspace), and thousands of other applications. Unfortunately, there are several incompatible formats for TV Widgets. Some of the TV Widget platforms include Yahoo, eBIF (CableTV), JavaScript, and a mix of unique specifications from TV manufacturers such as Samsung and Sony. To solve this challenge, the TV broadcaster, TV Widget distributor, and media players may need to process or provide Widgets in multiple versions. While this multiple version solution works now, a better solution would be to use an industry standard format for TV Widgets.
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